Tradeshow Tip: Paperwork

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If you aren’t using a professional installer to take care of your booth set-up, it’s extremely important to ensure that the necessary paperwork and labeling is attached to your booth. This way, all the other people in the logistics chain will have the appropriate information to do their part in the delivery process.  
 
When the booth arrives to its show destination, if at all possible make sure that the paperwork for its next destination is included in the booth.  While it’s not always possible (or known), try to have your people on the ground aware they’ll need to receive and print the paperwork to accompany the booth.  This way it can return to its warehousing location, or on to the next show. 
 
Without the necessary paperwork, it becomes a huge detective job for the coordinators on the floor– who will more than likely have no idea where your booth is supposed to be going, or even who it actually belongs to since they are going to be too busy trying to coordinate all the other aspects of their tear-down.  Don’t be that one exhibitor whose booth sits alone on the emptied loading dock when the lights go out for the night, when its supposed to be in another city the next morning!
 
Who does it belong to? Who is supposed to be picking it up? What if your carrier is already in the loading area after waiting in line to load, and their shipment is sitting without any identification twenty feet from them but no one save for the person who has already left has any idea who it belongs to?
 
Remember: your booth is most important to you, but it isn’t necessarily going to be most important to others!  Make sure they see what they need to do their job.  If two skids are packed and sitting on the floor after a show and one is labeled an the other isn’t… which one do you think will get priority? 
 
The freight with easy-find, properly filled-out labels always gets the best attention.
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Dimension Display offers full Exhibit Management services and we have decades of trade show experience. Store, ship, plan, repair, receive – we can make your headaches go away! We’d love to consult with you about your next show!

Phone 204.943.7551 or Email Us.